Taylor Woodings rebrand and collateral

 

NOTES

Xander Creative was commissioned to audit and re-design the brand and supporting collateral for Taylor Woodings, a national accounting firm. We developed the strategy and style structure of all components and touch points for the company across their offices in Australia.

A bold and simplified structure helped define Taylor Woodings as a leader in their field and compete with their peers.

Additionally, Taylor Woodings commissioned us to produce different services brochures which provide information about their four core areas of business – Restructuring, Corporate Recovery, Advisory & Transaction Services and Forensic Accounting.

We wanted to step away from the tradional financial imagery and create unique and dynamic collateral based on the brand we developed some years back.

Recently the company has been bought by the global business FTI and no longer exists unfortunately.

TASKS

Design
Art Direction
Brand Development
Advertising
Typography
Printing and production
Brand guidelines